We exist to build a more beautiful world.
A name like ‘Life is Beautiful’ comes with great responsibility. Because Life is Beautiful is more than just a festival, it’s a way of moving through the world.
But what is beautiful, anyway?
It is a world that defaults to optimism. It is a world where potential meets possibility. It is a world with equity in opportunity. It’s a world that offers exposure to new experiences, outside of our comfort zones.
A community
development project
disguised as a
music festival
Founded in 2013, our three-day music, arts, and culture festival was born as part of a major transformation of Downtown Las Vegas, a historically underserved neighborhood. In the years since our founding, over $350M+ in economic impact and cultural capital have flooded into DTLV and the surrounding area.
This great impact is fueled by a simple belief: art can change the world. Every year, the festival works to bring more musicians, artists, creators into the sun. To-date that’s meant over 570 musical acts, 113 unique large scale public art installations, 124 comics and key notes, and 36 philanthropic partners have been ushered into Downtown Las Vegas to celebrate community.
A Look Back At Beautiful
2013
Inaugural Year of Life is Beautiful Festival (2-days). Awarded the Las Vegas Mayor’s Urban Design Award for our art program “Rise Above.”
2014
The festival expands to 3-days and to Downtown Container Park. Las Vegas Philharmonic and The Beatles LOVE by Cirque du Soleil perform together in a once-in-a-lifetime show.
2015
Partnered with Community in Schools to support arts programs in 3 local, at risk schools. Banksy participates in the transformation of DTLV into an open-air art gallery. Insomniac Events, producer of EDC, curates a dance music stage featuring Major Lazer, Kygo, Porter Robinson, GRiZ, and more.
2016
Festival hosts its first (but not only) wedding. Built first solar power sustainable art activation in partnership with Yesco.
2017
Festival sells out for the first time. Awarded PollStar Festival of the year.
2018
Life is Beautiful introduces The Kicker comedy stage with Hannibal Buress, Michelle Wolf, Trixie Mattell, Jaboukie Young-White, and Patti Harrison, among others. Festival hosts the first-ever, non-hearing -accessible live music show with Music Not Impossible .
2019
Hosted our inaugural PRIDE parade & Chance The Rapper’s SocialWorks OpenMike.
2020
Festival paused for COVID, but co-created Black Power Live in the wake of the BLM movement in partnership with X.
